Viru Hotel is looking forward to an excellent anniversary year

Text Petri Saraste
Photo Viru Hotel

Tourism has picked up during the spring, and this is clearly reflected in the occupancy rate of Viru Hotel. In April, sales returned to almost pre-pandemic levels.

“At Easter, our hotel was already full except for one or two rooms. The pent-up need to travel is now breaking out. At the moment, it seems that the summer of Viru’s anniversary year will be excellent compared to the previous couple of years,” explained hotel manager Sari Sopanen.

In normal years, the Viru Hotel accommodates up to a quarter of a million guests. Throughout its history, the hotel has been especially popular with Finnish tourists. Today the share of Finnish tourists in the hotel can be as high as 60 per cent.

“Throughout its existence, Estonia’s first tower block has remained the most popular choice of hotel for visitors to Estonia. Our location in the heart of Tallinn is great, and we are punctual and respect our traditions and colourful history,” Sopanen concluded.

To learn more about this and similar topics
Anniversary Easter Estonia's First Tower Block Hotel Manager Sari Sopanen Tallinn Tourism Viru Hotel